The New Operating System for Modern Families

LaunchFamily is the first connected ecosystem built to support families AND the experts who care for them — all in one trusted network.

FOR PROVIDERS

The platform for professionals
‣ Providers build apps, programs, and scale their business
‣ Therapists, coaches, clinicians, and educators

FOR PROVIDERS/FAMILIES

The marketplace for families to find help
‣ Families discover trusted experts, book sessions, and find support
‣ Matching based on your needs

FOR FAMILIES

Your AI family assistant
‣ Daily support, emotional coaching, routines, reminders, insights
‣ The brain that connects everything

ONE ECOSYSTEM. THREE PRODUCTS. ONE GOAL: FAMILY GROWTH

Today’s family support is fragmented — Google searches, random advice, disjointed tools, too many platforms. LaunchFamily changes that. We bring together AI, trusted humans, and scalable digital care — so both families and professionals can thrive — not hustle harder.

FAQ - Frequently Asked Questions

What is LaunchFamily?

LaunchFamily is an ecosystem of tools that support both families and the professionals who help them.
We combine 3 products — Launched, LaunchLife, and Emmie — so families get continuous support instead of fragmented advice.

How do the 3 products work together?

Emmie helps parents daily — like an AI co-pilot for family life.

When you need a real human expert, Emmie can recommend trusted providers through LaunchLife.

Those providers run their business and manage care using Launched — their platform to scale sessions, programs, and client support.

Who is LaunchFamily for?

  • Parents looking for credible, aligned, developmentally-appropriate support

  • Providers who want to reach more families and scale their practice

  • Coaches, therapists, educators, specialists, and care professionals who want to modernize their services

What makes LaunchFamily different from other parenting apps or directories?

Most tools do one thing:

  • Some only have content

  • Some have AI tips

  • Some just have a directory of names

  • Some are just a practice management system

LaunchFamily is all 4 — connected.

Families get both guidance + humans.
Providers get both clients + infrastructure.

Is this free?

There will always be a free way to use LaunchLife (the marketplace) and Emmie (AI guidance).
Premium features and professional tools may have optional upgrades.

I’m a provider — do I need Launched to be listed on LaunchLife?

It's not required — but recommended.

You can list your practice on LaunchLife without being on Launched.
However, providers who use Launched typically:

  • convert more leads

  • retain clients longer

  • deliver more ongoing value between sessions

Because they have their own branded app to support families more continuously.

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